COVID-19 has reminded us all about the importance of culture and employee well-being. Alison Lee, Head of Marketing at ipSCAPE provides her tips and thoughts on the importance of culture. Culture is important and at ipSCAPE, ours is based on Accountability and...
Alison Lee, Head of Marketing at ipSCAPE discusses the importance of creating compelling marketing campaigns, especially during COVID-19. Creating compelling marketing campaigns is essential to cut through the noise and generate interest in your business. During...
All businesses, regardless of size, have had to deal with the COVID-19 crisis. Alison Lee, Head of Marketing at ipSCAPE talks about the lessons ipSCAPE has learnt during the crisis. COVID-19 has drastically changed our economy and the way businesses operate. Among...
Social media has become one of the most influential marketing strategies for businesses in recent years. Alison Lee, Head of Marketing at ipSCAPE provides insights into the best uses for social media. Social media enables businesses to connect with their customers....
Staff motivation can be tricky to master at the best of times. Throw a pandemic in to the mix, and it becomes extra hard to know the steps to take for keeping your teams driven and focused on the business’s goals. Melissa Hyland, Human Resources Manager at ipSCAPE...
During COVID-19, many businesses were forced to adapt and pivot. Alison Lee, Head of Marketing at ipSCAPE discusses how ipSCAPE has adapted to succeed during the crisis. As a cloud communication technology provider, ipSCAPE was well prepared for COVID-19. Our...
